THE CSR AND ALTERNATIVE ECONOMIES MAJOR

TRANSFORMATION-ET-STRATÉGIE-DIGITALE@4x-100-(1)

OBJECTIVES OF THE CSR AND ALTERNATIVE ECONOMIES MAJOR

Support the meaningful transformation of society and the economy, and rise to the challenge of brand responsibility in the context of global warming.

 

CSR AND ALTERNATIVE ECONOMIES MAJOR - COURSE THEMES

  • Intelligence and efficiency: the collaborative economy
  • Optimisation of resources and well-being: the circular economy
  • New balances and social ties: the social and inclusive economy
  • New growth: the energy transition economy
  • CSR/BSR: strategic planning, benchmark, disruption and creation
  • Brand mission statement and guiding positive change in social media: communication ethics

In addition:

  • 1 elective course outside of the specialisation
  • Workshop: BIZ, circular economy, virtuous economy
  • Workshop: BIG, sustainable development challenges for major agri-food brands