SPECIALISATION POSITION
The specialisation of ISCOM " Communication Internationale " educates students to become high-level professionals, capable of holding the position of international Communication Director. HE or She masters all communication techniques and defines and implements external and internal communication strategies, leads a multi-cultural and multi-disciplinary teal, manages a budget and provides a ROI analysis to his or her management.
" Transnational communication is a management task of increasing importance within the ever-changing European and global communities. For communication in multinational companies, associations, institutions and politics, a global perpective is crucial in their strategic important to build networks across cultural, political and linguistic borders. "
Rebecca Dry, Dean of the specialisation "Communication internationale"
WHY CHOOSE THIS MAJOR?
This major trains responsible marketers and offers means and solutions to meet the needs of customers, shareholders and other company stakeholders. The more efforts a company makes to be responsible, the better its reputation becomes, which leads to an excellent brand image and thus increased customer engagement and loyalty.
WHAT PROFESSIONS DOES THIS SPECIALISATION PREPARE YOU FOR?
- Junior International Strategic Planner
- International Strategic Planner
- International Account manager
- International Account Executive
- International Brand Manager
- International Project Manager
- International Marketing Manager
- International Communication Manager