OBJECTIVES OF THE LE QUATRE MAJOR
Create and produce advertising concepts and content for brands, and prepare for the professions of artistic management and copywriting (the creative/copy team) with major advertising agencies.
Our alumni work for: Mullenlowe, Rosapark, Marcel, Publicis, BETC, TBWA, Buzzman and others.
WE BELIEVE THAT COMMUNICATION CAN CHANGE THE WORLD AND CREATION IS ONE OF ITS DRIVERS.
- Creation which inspires new horizons and new visions.
- Creation which speaks the language of emotion, desire and dreams.
- Creation which explores the conscious, unconscious and inconceivable.
- Creation which appeals to all senses and reveals the essence of brands.
- Creation which initiates and engages in major causes.
- Creation which fosters inspiration, curiosity and collective humility.
RELEVANT PROFESSIONS
- Creative, artistic manager, graphic designer
- Copywriter
- Social media copywriter
- Creative strategist
- UX-UI designer
- Service designer
- Change designer
- Change maker
Leading to:
- Creation and design director
- Brand and innovation director
- Innovation and design director
- Communication director
- Consulting director in communication
- Consulting director in branding
- Consulting director in brand innovation
- Consulting director in design