On May 26, 2022 ISCOM Paris was hosting about 50 international teachers and researchers for the pre-conference of the 72nd annual congress of the International Communication Association, ICA.
ICA, a small association of American researchers, created more than 50 years ago, has grown over the years, developed its international dimension and now has more than 4500 members worldwide. Since 2003, the International Communication Association, is officially associated with the United Nations. The main objective of the association is to enhance and to foster research in the field of communication.
The pre-conference hosted face-to-face and online at ISCOM was organized in partnership with the University of Sodertorn (Sweden) and the University of Denver (USA). It was an opportunity for researchers from the United States, Sweden, Romania, Germany, Singapore, Canada, the United Kingdom, the Netherlands, Israel, Denmark, France, and other countries to share their work and compare their points of view.
All of them are working in the field of youth media, and studying how young people in different countries “consume” news and information. For example, when they learn about politics or become interested in social movements.
The ICA's pre-conference day at ISCOM, "Young People & News in a Digital World: Local and Global Perspectives" was divided into two parts. The first part was dedicated to the lecture of Prof. Pablo Boczkowski[1] and Prof. Mora Matassi[2], from the Department of Communication at Northwestern University in the United States, on their book "To know is to compare: studying social media across countries, media and platforms", which examines the dynamics of digital culture from a comparative perspective and the impact of different media on the lives and perception of news by young people. The example of the social network TikTok and the Netflix series "Sex Education" were particularly examined. The first one, very popular among 18-25 year olds, is now widely used by journalists and advertisers in different countries to broadcast messages to the application's users. As for the series, the researchers analyzed the adaptation of the content according to the audience, so the versions broadcast in France and in the United States have very little in common with the one broadcast in Peru, for example, where some scenes, considered too daring, have been cut.
The second part of the day was devoted to thematic workshops bringing together researchers around defined subjects and allowing direct exchanges, followed by group restitutions and plenary discussions. A guideline for these activities was "no Power Point" in order to free up the floor and encourage cooperation between researchers.
This day was also an opportunity for the teacher-researchers, some of whom are in charge of international development in their home institutions, to discover ISCOM, the philosophy of our school, its methods, its strong links with companies, its approach to teaching communication, particularly intercultural communication, and to consider partnerships.
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National University of Singapore - University of Calgary - The University of Kansas - Northwestern University - Stanford University - Ariel University - Rutgers University - Emerson College - Universiteit van Amsterdam - San Jose State University - Rijksuniversiteit Groningen - University of Washington - Roskilde University - Michigan State University - University of Westminster
[1] Pablo J. Boczkowski (he/him/his) is Hamad Bin Khalifa Al-Thani Professor in the Department of Communication Studies at Northwestern University. He is Founder and Director of the Center for Latinx Digital Media, and Faculty Director of the Master of Science in Leadership for Creative Enterprises program, both at Northwestern, and Co-Founder and Co- Director of the Center for the Study of Media and Society in Argentina, a joint initiative between Northwestern and Universidad de San Andrés, in Buenos Aires.
[2] Mora Matassi is Coordinator for the Center for Latinx Digital Media in the Department of Communication Studies at Northwestern U, where she is also a doctoral candidate. Mora also has been a contributor to CNN Radio Argentina and produced and hosted a podcast, Revista Anfibia, about self-tracking technologies.
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