BILINGUAL INSTRUCTION

Since 2004, the increasingly international aspect of the ISCOM education has as its goal to enable ISCOM students to successfully join multinational communications departments and teams.  ISCOM has made the development of bilingual sections for the study of international communications a priority. English mother-tongue and experience coordinating international accounts have also become important instructor recruitment criteria.

New! International bilingual section 
In September 2007, ISCOM opened its first entirely bilingual, International Global Brand and Company Communications 4th year section.

International instruction given in English

• Fluent English mandatory, second language optional
• 1st Year students: following the first training period, students with the highest level of English will have two required courses in English, which are electives for other students – all students receive training in English oral expression.
  
• 2nd Year students:  4 mandatory English courses for the strongest students, which are electives for other students – all students give the ‘Pack Marketing’ presentation in English.
  
• 3rd year: mandatory English courses for students across all specialisations (general knowledge of Europe, European consumer knowledge, current events) – all students deliver English viva voce of internship report, micro-agency projects, and ISCOM network marketing game.
  
• 4th year: required bilingual courses (real bilingual account competitions, current events) and electives (international account coordination), entirely bilingual international specialisation courses.

A training period abroad

the opportunity for CV development
 ISCOM students may carry out their training periods internationally.

THE ISCOM/Winthrop university (USA) partnership

• The International specialisation US COM: eligibility for the Bachelor of Science in Integrated Marketing Communication (IMCO) from Winthrop University
• 5th Year Abroad: an MBA in the United States of America